Defying Convention
Category: Quick Hits
May 04, 2012
Exhibiting – Is Your Strategy on Target?
A recent report by the Center for Exhibition Industry Research (CEIR) examines the spending decisions and metrics exhibitors use to gauge their success. To give you results at a glance, we created an...
Read →Apr 27, 2012
6 Post Show Practices You Should Be Using
Our show schedule is jammed packed for the next couple months. Planning strategically for the pre and during show periods is important, but after making the exhibiting investment, many organizations neglect what happens after the...
Read →Mar 14, 2012
Do Only “Creatives” Create?
Jeff Rosell is Sales Executive – Program at GES…
Have you considered how much our industry relies on creativity? We have vice presidents of design, creative directors, 3D designers and more....
Read →Feb 24, 2012
Volunteering: To Do or Not To Do?
Remember your high school and college days when you crammed every minute of every day with something extracurricular? Often, once we move into professional roles, giving back becomes more about writing a check than volunteering...
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Jan 20, 2012
Resolving to be Less Resolute
Now that we’re nearly a month into the New Year, I’ve had the chance to test my resolve in living by my resolutions. Our industry makes having a healthy lifestyle challenging, but I’m ever-optimistic that...
Read →Jan 06, 2012
Play to Win
Everyone who knows me, clearly understands my deep commitment to the philosophy in my favorite book, “Play to Win” by Larry Wilson. The premise of this book is to live your work and...
Read →Dec 22, 2011
“Thank you”-One of the Most Overlooked Forms of Compensation
Is a pay check the only form of compensation we can give to our employees? I’ll agree to disagree with those who believe that it is. The primary reason most people work is to earn...
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