Sheila LeMaster
Sheila LeMaster
Director, Exhibitor Services

Apr 27, 2012

Earth Day: Go Green for More Than a Day (Part 2)

Sheila LeMaster

The Green Meetings Industry Council’s (GMIC) Annual Conference was held in Montreal, Canada, and everywhere I turned over the last five days I saw, read and witnessed sustainable activities.

The highlights...

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Apr 20, 2012

Earth Day: Go Green for More Than a Day (Part 1)

Sheila LeMaster

Earth Day is the biggest opportunity every year to remind people how small steps toward sustainability truly make a difference, but how do you carry that excitement though to next year’s Earth Day?

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Sep 01, 2011

So Many Choices…

Sheila LeMaster

If you have “green” goals within your company (or even if it’s just a personal interest), joining an association can be very advantageous to furthering your knowledge. Choosing a sustainable association (non-profit organization seeking to...

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Jun 09, 2011

Politically Correct Sustainability

Sheila LeMaster

When you hit the trade show floor and see the elaborate booths, yards of registration counters and massive entrance units constructed with sustainable products, I’m sure you wonder… Is the space sustainable as well? 

Where...

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Apr 28, 2011

A Lesson In Anatomy: Green Shows

Sheila LeMaster

I compare greening a trade show to learning the anatomy of the human body. When you’re familiar with the most important parts, everything else makes sense.

 To add some green to your next show, here...

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Mar 24, 2011

Four Easy Ways to Go Green and Save Money

Sheila LeMaster

The phrase “going green” is about as new as “far out,” but companies and organizations are still challenged by the task.

Organizers and exhibitors often ask me, “What are some small steps I can take...

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